"Since 1995, Fast Company has been not only reporting business and cultural trends, but actually helping to shape them. This engaging collection contains articles that still resonate as much today as they did when they were first published. Even Fast Company devotees may be surprised by the magazine's sometimes uncanny prescience, as they re-visit the anticipation of the digitalization, globalization and democratization of business and culture.
Arranged in chronological order, this collection includes Daniel Pink's "Free Agent Nation," "In Search of Courage" by John McCain, Tom Peters's "The Brand Called You" and Ana Marie Cox's (aka Wonkette) "Wide Awake on the New Night Shift."
Also included are compelling essays on buzz-worthy figures like Malcolm Gladwell and Craig Newmark of Craiglist.
The introduction discusses the magazine's ideals of intelligence, creativity and conscience in business writing-values that come across again and again throughout this brilliant and thought-provoking collection.
For Fast Company readers and anyone interested in a cultural cross-section of the past ten years of business and marketing."
--From Kirkus Reports, May 2, 2006
For more on this interesting and helpful new book see:
http://www.squidoo.com/fastcompany
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