In 1933, the first Comic book, Funnies on Parade, was published by the Eastern Color Co. of Waterbury Conn. Its format , 7 x 9 inches, was determined by the size of a standard American newspaper page: four pages were printed to the page and foilded twice. It was produced in four colours and contained reprints of 'Joe Palooka', 'Mutt and Jeff', 'Hairbreadth Harry', 'Keeping Up with the Joneses' and 'Connie'. It was not sold to the public, but issued as a gift premium by such companies as Procter and Gamble and Canada Dry.. The first to be sold regularly on the news stands and the first to be issued as a periodical was Famous Funnies, published by Dell Publishing Co. at a price of 10 cents in on this date, May 3, in 1934.
The New Shell Book of Firsts/ CBS Sunday Morning
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